Fundraising Academy: Phase III - Public campaign - Campaign updates

TABLE OF CONTENT

Content title

Regular updates keep your campaign visible, demonstrate progress, and convert watchers into investors. Campaigns with frequent updates raise 126% more capital on average.

Update types That Convert

Funding milestones

"We've reached 25% of our goal in just 5 days!"

"New strategic investor: [Notable name] has joined our round"

"Only €50,000 left to reach our target"

Business achievements

New partnerships or clients

Revenue milestones

Product launches

Team expansions

Awards or recognitions

Media coverage

Press mentions

Podcast appearances

Industry reports featuring your company

SeedBlink Blog interview highlights

Social proof

Testimonials from existing investors

Customer success stories

Strategic investor spotlights

Market validation

Industry trends supporting your thesis

Competitor developments validating your approach

Regulatory changes favouring your business

Update format best practices

Keep updates brief (150-300 words)

Lead with the headline news

Include one high-quality image or short video

End with a clear call-to-action

Use simple formatting for readability

Posting schedule

First 3 days: Daily updates to build momentum

Weeks 1-2: 2-3 updates per week

Remaining campaign: Weekly updates minimum

Final week: Return to 2-3 updates to create urgency

SeedBlink-specific tips

Tag major investors who join your round (with permission)

Highlight SeedBlink Blog interview with specific quotes

Cross-post SeedBlink updates to LinkedIn for amplification

Talk to our team to start your fundraising journey

Bring your questions to our team to start your fundraising journey

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Campaign updates - driving investor engagement